Blending Meanings: Cognizing and Communicating, Mediatingly Floyd Merrell, Purdue University, Indiana Mark Turner’s ‘conceptual blending’ complements ‘process logic’, a brief version of which is presented here, to illustrate how conceptual categories are perpetually in the process of becoming something other than what they were becoming within transient contexts. Which is to say that effective communication can hardly be forthcoming unless there are agents of mediation between (1) signs and sign makers, (2) signs and sign takers, and (3) signs and the physical world housing contextualized signs, sign makers and sign takers. This entails cognizing and communicating process rather than products, flux and flow rather than fixity, and signs and their meanings as fashioned more than merely found. Which is to say that signs, meanings, and communicating processes are radically interdependent, interrelated, and interactive.